Tag Archives: history

There’s always room for Maxfield Parrish

Watch it wiggle, see it jiggle.

1922 Jell-O ad by Maxfield Friggin’ Parrish

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You say “yip like a terrier” like it’s a bad thing.

Yip. Doggie trivia: Terriers are described as small, wiry, game, fearless, and created to hunt vermin.
Good ol’ Rugged Rock Hudson — Found on the back cover of an April, 1956 Coronet magazine.
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Get to the choppah!

We were promised personal helicopters.

Dick Won All Around When…

Ad for Thin Gillette Blades found in March 1946 issue of Fifteen Western Tales

They’re plenty keen.

Price comparison: In 1946, four thin Gillette blades cost 10¢. In 2019, four Gillette Fusion ProGlide Men’s Razor Blade refills cost $17.99 on Amazon.

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Chicks dig it.

Found in a 1903 issue of Life magazine.

Odds and ends:

A portière (mentioned at the bottom of the ad) is a hanging curtain placed over a door or doorway. I am not sure if a beaded curtain officially qualifies as a portière, but why not, eh?

Online, I found a couple of variations of the Lewando’s mother cat delicately and lovingly hanging the chicks up to dry, and when in color, each of the clothespinned chicks is a different color. Probably because of their dyeing services, but maybe just because it’s cute. Dye hard.

“Cleansing” sounds much more elegant and thorough than “cleaning”. You can probably charge more for it.

Sometimes Lewando’s has an apostrophe, and sometimes Lewandos doesn’t have an apostrophe. Lewando does what Lewando wants.

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A Dumb Yet Strangely Awesome Way to Die

Settle the fuck down, Irv.

The origin of 3M’s Post-it Notes is the stuff of legend, and if you went to business school, you probably had to read the case study even though anything like it probably won’t ever happen again.

Now imagine being the ad agency creative team tasked with not only getting the public wanting the product, but also having to explain what it was and how it worked because nothing quite like it had ever existed before. Or don’t imagine it, because here’s one of the early ads.

1981 magazine ad for 3M’s Post-it Notes (Post-Its) with an excellent example of strategic and select use of color.

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I feel pretty. Oh so pretty.

1974 magazine ad for Yardley

I wonder what sort of magnificently manly scent this stuff had…
Eau de dumpster full of sweaty jock straps?
Crusty sock and whisky barf?
Burning chest hair?
Lumberjack taint scrapings? Continue reading

I think I know why we don’t hear much about sky driving these days.

1973 magazine ad for Canadian Club Blended Canadian Whisky

Did people really call Canadian Club “C. C.” back then? Do they now?

Me: “A CC on the rocks, please.”
Bartender: “What the hell is that?”
Me: “It’s what you drink after sky driving.”
Bartender: “What the hell is that?” Continue reading

Très bien.

Elle magazine, 1952

The stunning cover to a 1952 issue of Elle magazine from France, part of a lot of five I received several weeks ago.