Tag Archives: copy

But I must.

I’m sharing this one for the last line of copy in the block:

“Every woman who sees them wants them—she must have them.”

A lovely example of inventing desire.

McCallum Silk Hosiery ad
Found on the back cover of a 1922 issue of Life.
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Whoever wrote this sublime Tumblr app update description, I bow before your greatness.

Never miss the opportunity to make something awesome.

The copy: Why do we malign bugs so? Are we not their Creators? As we crush them, do we not crush a part of ourselves? It was not weakness or failure that allowed them into this world. Nay, it was the light of innovation that we cast into the dark corners that these bugs call home. ’Twas our torches that send those bugs skittering. This update does not contain bug fixes. No! This update contains bug promises. Promises to find them a new home where each may pursue those interests most central to them.