Several governors have now declared square dancing to be an essential service.

Cover of Farm Journal magazine, July 1952
Cover of Farm Journal magazine, July 1952

What happens after MAGA folks are told to practice social distancing.

Cover of Farm Journal magazine, June 1950
Cover of Farm Journal magazine, June 1950

Another Portent from the Past, with Kitties!

What You Going to Do When the Rent comes Due?
Postcard spotted at an auction in Mandan, North Dakota in 2019

But I must.

I’m sharing this one for the last line of copy in the block:

“Every woman who sees them wants them—she must have them.”

A lovely example of inventing desire.

McCallum Silk Hosiery ad
Found on the back cover of a 1922 issue of Life.
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Don’t Come Around Here No More

Maxfield Parrish must have been a masochist, because this is a painting of his. He CHOSE to paint this insane checkered pattern. I wonder if he ever tried plaid?

Maxfield Parrish Painted for Life
Painted For Life by Maxfield Parrish — October 19, 1922 Life humor magazine cover — from my collection

Tough times call for PSA spokescharacters and catchy slogans.

“Remember, only you can prevent forest fires.”
— Smokey Bear

“Give a hoot. Don’t pollute.”
— Woodsy Owl

“Give the virus no assistance! Wash your hands and keep your distance!”
— Soapy the Pandemic Panda

Beep-beep zip bang!

1971 Plymouth Road Runner

Fun facts: 

Plymouth paid Warner Bros. fifty grand to use the Road Runner name and likeness.

Hatched in 1968, the Plymouth Road Runner wasn’t discontinued until 1980.

And yes, Plymouth had a special beep-beep horn for it, developed by the Sparton Corporation of Jackson, Michigan. Hear it here.

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You are under the spell of Ka•Bala!

It's Ka•Bala!
Found in Harvey Comics’ Richie Rich #66 (1968)

Did you know that in 2016, Bass Pro Shops acquired Ka•Bala for $5,500,000,000?

Wait… I’m being told that was Cabela’s, not Ka•Bala.

Well, did you know that Madonna became involved with Ka•Bala way back in 1998?

Wait… Now I’m being told that was Kabbalah, not Ka•Bala.

Well then, what the heck is this thing!?

Oh, just some proprietary blend of tarot, spin-the-bottle, magic 8-ball and ouija board, I guess.

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Poke up a fire and re-lax.

Cold-reading the intro to Better Homes & Gardens Barbecue Book: Complete How-to for Outdoor Cooking. Glorious writing and illustration.

“No longer are pitiful little misshapen, ricket-twisted bodies excusable.”

Rawleigh's Cod Liver Oil
Found in Rawleigh’s 1932 Good Health Guide, Cook Book and Year Book.
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