Tag Archives: style

Say goodbye to girdles!

Circa 1949 magazine ad for Blue Swan Suspants
Circa 1949 magazine ad for Blue Swan Suspants

The answer to a maiden’s prayer.

Wanna see the Blue Swan Mills factory? Just scroll at bit at the link.

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This is why we can’t have nice things. Oh, wait…

1948 magazine ad for the Van Raalte Company
1948 magazine ad for the Van Raalte Company

I’m assuming this company wasn’t named after Dutch Reformed clergyman Albertus van Raalte, but maybe?

Nope. It’s was Emanuel van Raalte. Oh well.

I tried, but can’t quite make out the artist’s signature. Probably not Walt Disney.

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Sit on it.

Magazine ad for Hart Schaffner & Marx found in a December 5, 1960 issue of Sports Illustrated

Magazine ad for Hart Schaffner & Marx found in a December 5, 1960 issue of Sports Illustrated

Great art direction for this menswear ad, oozing style and confidence, but now I want to find out more about the cool chair the suited dude is sitting in. Somebody thought it could be a Lucite chair but I’m not sure. Anyone know?

How to Impress a Biker Chick

1944 magazine ad for Hart Schaffner & Marx
1944 magazine ad for Hart Schaffner & Marx

Illustration by Jay Hyde Barnum. Not a lot of info online.

I’m not quite sure what sort of action went down in the illustration, but they both look great!

A History of Herringbone, courtesy of King & Allen Bespoke Tailoring

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I CAN HAS SPARKLEE HOOMAN?

1971 magazine ad for Réplique perfume by Raphael Paris
1971 magazine ad for Réplique perfume by Raphael Paris

Pronounced RAY-PLEEK.
Réplique was introduced in 1944.
The original scent was discontinued in the late 1980s.

Via Cleopatra’s Boudoir
“The story is almost too good to be true, but it is an acknowledged fact: The main “nose” of parfumeur Worth in Grasse had just created “Requête” in 1944 when he had a violent argument with one of the directors and left them in the worst possible terms. He was immediately hired by Raphael and created “Réplique”, the reply to a “Requête” in French legalese. It was rumoured that Worth did not enjoy the joke.”

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Try not to think about this being 43 years ago.

JCPenney Fall & Winter 1978 Catalog Cover

1970 in Legs

Those dang hemlines.

This cover kinda makes me want to become a lepidopterist.

Cover of the March 23, 1940 Easter issue of The Saturday Evening Post
Cover of the March 23, 1940 Easter issue of The Saturday Evening Post

The cover art is by J. C. Leyendecker, just some dude who inspired Norman Rockwell. Rockwell would later be one of the pallbearers at Leyendecker’s funeral.

The fella also had one heckuva signature.
The fella also had one heckuva signature.

Do you remember the butterfly life cycle? It’s completely metamorphosis-y.

Where did the word “Easter” come from? Get your etymology on.

Lepidopterist? There’s a society for that.

J. C.’s brother, F. X., created the butterfly lady that was on an old Life magazine cover and later seen on the wall of the “Three’s Company” apartment.

The disturbing joy of a new romance.

Germaine Monteil’s Laughter perfume magazine ad found in a 1946 issue of Art News
Germaine Monteil’s Laughter perfume magazine ad found in a 1946 issue of Art News

I’m mostly sharing this ad just for that one line of copy. It’s a beaut.

Bone shards:

Laughter was Germaine Monteil’s first perfume. It was later rebranded as Rigolade, which is French for “joke”.

Laughter took eight years to develop. “It smells good too.” — Esquire, 1951

“Beauty is not a gift, rather the combination of natural charisms, personal style and expert care.” — Germaine Monteil

Is laughter the best medicine?

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