Category Archives: branding

From the fine people who brought you Oops! I Crapped My Pants.

Whoopsy! Fudge Stripes — Fully Fudged Cookies & Creme
Whoopsy! Fudge Stripes — Fully Fudged Cookies & Creme
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In Cucumeris Veritas

The cucumber is nature’s telescope. With it, we see the universe.

“The cucumber is nature’s telescope. With it, we see the universe.”

This is a promotional cup (and saucer) from Hendrick’s Gin that I picked up a while back.

If you go in search of what the heck that quote means, you will soon find yourself wanting to punch a linguist in the face.

Tough times call for PSA spokescharacters and catchy slogans.

“Remember, only you can prevent forest fires.”
— Smokey Bear

“Give a hoot. Don’t pollute.”
— Woodsy Owl

“Give the virus no assistance! Wash your hands and keep your distance!”
— Soapy the Pandemic Panda

Behold.

Back in 2000 or so, DDB Chicago changed Leo Burnett’s “Behold, the power of cheese.” for America’s Dairy Farmers to “Ahh, the power of cheese.” after winning the account.

20 years later, I am no longer mad, but I am still disappointed.

Some Light Reading in the Drive-Thru Lane

Quality Service That Doesn't Cut Corners Is Our Recipe

I suspect a Wendy’s committee added those middle three lines, but it does explain their square burger patties.

Let’s go, Peloton!

“I ate a whole thing of garlic hummus last night, Peloton! I’ve got major garbanzo gas, Peloton! Pity the fools Pelopedaling behind me, Peloton! I’m Pelofarting my ass off, Peloton!”

— if I was a Peloton cycling instructor video-streaming on a Peloton in a Peloton commercial

Gadzooks! Post-Victorian Fashion!

“Hey! Same outfit!”

A huge Fall and Winter 1902/1903 catalog for Chicago’s Tailor-Made Clothing Co. filled with — so this is where that phrase comes from — fashion plates!

I learned something!

(See tape dispenser for scale. I won this at an auction but still haven’t figured out how to store it because it’s too wide for my plastic bins.)

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Moments later, they were trampled by the herd.

Falstaff Beer “framed” print seen at auction.

they bend… they flex… they’re light as air. the lightest shoes that you can wear!

I was going to bid on this Enna Jettick motorized shoe display (the cat bends the shoe) at an auction, but it quickly went north of a hundred bucks so I behaved myself. Very cool demonstration idea, especially for the era. #branding #display #marketing

A Beauty from Anheuser-Busch

I love this.

My other car is a clydesdale.