It tasted like a Big Mac. Continue reading
They’re so not cool that they’re cool… to the point of not being cool again… which makes them cool again… making people realize they’re not cool… which isn’t just cool… it’s tres cool… so very not cool.
So… Are you pro-Crocs or no-Crocs?
I saw this floor display for Mission Athletic Care in our local Lowe’s Home Improvement store and I can’t decide if this assembled quirk is a design fail or design win.
Let’s call it a fawin.
Heinzsight. I love it when somebody takes a brand and puts more into it than they have to. In this case, Heinz did some sweet seasonal ketchup bottle labels — They didn’t have to, but they did, and that made it better. Brand personality, yo.
Groovy work, Heinz. I hope you do something like this again soon.
NOTE: I was told there was also a summer beachball tomato label, but alas, I was not in time.
On January 2nd, 2016, I won an eBay auction for a lot of nine comic books from the late-60s and early-70s. Along with my winning bid price, I paid an additional five bucks for economy shipping.
When I received an eBay alert that they had shipped, I noticed that it didn’t include a tracking number, which is kind of unusual these days. Then when I received the package on January 7th, I found out why.
This dude didn’t just go old school, he went old-old school, meeting the $3.22 in postage with stamps. And I’m not talking Ingrid Bergman and Charlie Brown forever stamps from 2015; at least one of the stamps he used is over a century old. Incredible and crazy cool.
It was time to give my Google-Fu a workout, and the following is what I discovered. Continue reading
In 1983, Andy Warhol created over 40 screen prints featuring Perrier bottles.
In 2013, Perrier created 4 Perrier bottle labels as a tribute to Andy Warhol.
In 2015, Clayton Hove found them on a dusty K-Mart shelf in Bismarck, North Dakota, and bought them because he thought they were kinda neat.
This is thinking outside the box in the truest sense! Big props to the creative and practical minds behind Puma’s Clever Little Bag, using 65% less paper than regular shoeboxes. Plus, a reusable bag. Clever indeed.
Note: Back in the 90s, I did a few slogan and jingle contests on my agency’s website and also created the scenarios for each season. What you will find below was one of them. (I hope to have the rest of them preserved here in the near future.)
The PAW! World’s Worst Slogan Game Scenario Number Seven: Project Qwerto
It’s been another run-of-the-mill Monday morning at the ol’ advertising agency. You promptly showed up for work three hours late and have settled into the daily grind of creating marvelous, cutting-edge ads for your admiring roster of global clients. And a small black and white print advertisement for the local babushka factory.