A portière (mentioned at the bottom of the ad) is a hanging curtain placed over a door or doorway. I am not sure if a beaded curtain officially qualifies as a portière, but why not, eh?
Online, I found a couple of variations of the Lewando’s mother cat delicately and lovingly hanging the chicks up to dry, and when in color, each of the clothespinned chicks is a different color. Probably because of their dyeing services, but maybe just because it’s cute. Dye hard.
“Cleansing” sounds much more elegant and thorough than “cleaning”. You can probably charge more for it.
Sometimes Lewando’s has an apostrophe, and sometimes Lewandos doesn’t have an apostrophe. Lewando does what Lewando wants.