![Detail of a magazine ad from the late 1930s for Kellogg's Pep breakfast cereal.](https://i0.wp.com/www.adtothebone.com/wp-content/uploads/2020/06/kelloggspepdetailm.jpg?resize=625%2C533)
This is truly one of the best headlines ever written. Perhaps not back when it was originally written and meanings were slightly different, but a masterpiece today.
![Magazine ad from the late 1930s for Kellogg's Pep breakfast cereal.](https://i1.wp.com/www.adtothebone.com/wp-content/uploads/2020/06/kelloggspeplick625m.jpg?fit=398%2C1024)
I wonder how much of that Vitamin D came from the milk (or cream – yes, that was a thing back then) they poured on the Pep?
Fun facts: Kellogg’s Pep was the first breakfast cereal fortified with spray-on vitamins.
Kellogg’s Pep cereal was also a mild laxative.
Pep was once known as “the sunshine cereal”.
Ergo, Pep let you fart sunshine.
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