It’s the cat’s meow.

Calvert whiskey ad by Tom Lovell
From 1947. Some magazines from my collection are in more of a “rustic” condition than others. 

The artist, Tom Lovell, had quite a career doing pulp magazine covers and paintings of the American West. And Siamese cats in whiskey ads.

The ad copy:

“Easy to see he’s well educated!”

Why are wise folks switching to Calvert?
Because it’s the whiskey of moderation”…
blended for agreeable lightness…superb taste…
all-around whiskey enjoyment. We invite you to try it
and learn for yourself the pleasant reasons why…
Clear Heads Choose Calvert

Blended Whiskies
Reserve or Special

Calvert Distillers Corp., N.Y.C. Blended Whiskey 86.8 Proof.
Colvert “Reserve” — 65% Grain Neutral Spirits … Calvert “Special” — 72 1/2% Grain Neutral Spirits

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