Dandy, Handy and Candy were later replaced by Sugar Bear.
Sugar Crisp is now known as Golden Crisp, because that’s much healthier.
The ad copy:
The Sugar Crisp Bears in “Operation Giant”
Let’s finish this swell Sugar Crisp cereal…
And find the giant’s castle…
So we can free his prisoners!
Yikes! It’s the giant!
Grab the Sugar Crisp and scat…
Or we’ll be prisoners too!
Fee-fi-fo-fum bear meat’s always yummy-yum!
Let’s see if one of you is enough for a snack!
Oh-oh! Looks like we won’t be prisoners for long!
S-say m-mister giant, Sugar Crisp’s golden honey flavor is swell for snacks!
You can eat it like candy, too!
Yum-m-m! It has the touch of real honey! I’ll swap my dungeon key for all your Sugar Crisp!
It’s a deal!
Now let’s free the prisoners…
And have a Sugar Crisp party!
It’s Post’s Sugar Crisp that gives you Golden Honey Flavor!
As a cereal it’s dandy!
For snacks it’s so handy!
Or eat it like candy!
NEW – No Sugar Needed!
Post’s Sugar Crisp
Specially delicious for breakfast!
Get Post’s Sugar Crisp — with Golden Honey Flavor — at your grocer’s. Look for the “three bears” package!
A product of General Foods