Is that a dentifrice on your toothbrush or are you just happy to see me?

1969 ad for Crest toothpaste
1969 ad for Crest toothpaste

Just imagine not having to fill the ad with a stock photo of smiling children.

Fun facts: What did people use before toothpaste? Charred eggshells were just one of the lovely options.

The Giant Armadillo has more teeth than any other land mammal — up to 100!

The ad copy:

Save the teeth!

Crest has been shown to be an effective decay-preventive dentifrice that can be of significant value when used in a conscientiously applied program of oral hygiene and regular professional care.” — Council on Dental Therapeutics, American Dental Association.

1969, The Proctor & Gamble Company

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