Sometimes a little cigar isn’t just a little cigar.

Well, at least the balls are big.

1974 magazine ad for Winchester

Looks like several of the gals weren’t willing to ruin their hairdos for a guy with a little cigar.

Oh well, at least the balls are big.

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Ad copy:

Winchester. It’s a whole ‘nother ballgame.

How did Winchester win out when all other little cigars never got to first base? By managing a nifty double play. First: Winchester’s got a smoothness and aroma that tells women you know the score. Second: It’s got a lean little shape and a price to match. So pick up a pack tonight, and start swinging. Winchester’s not a cigarette. Not just another little cigar. It’s a whole ‘nother national pastime.

Winchester. It’s a whole ‘nother smoke.
As a whole ‘nother price.

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