This is a man who has set fire to his hat on more than one occasion.

Marlboro magazine ad from 1964

Cool photo tho.

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Ad Copy:

Marlboro Country

You get richer flavor here — from the richer breed of tobaccos in Marlboro’s famous Richmond Recipe. You get it milder, too — through the exclusive Selectrate® Filter. You get a lot to like: a man’s world of flavor in a filter cigarette.


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